Salt Lake City, UT – Alpha Warranty Services, Inc. announced today the release of the DriveEasy Limited Lifetime Powertrain Warranty and the DriveEasy Wrap Protection.
“We’re excited about the launch of the DriveEasy Limited Lifetime Powertrain Warranty & Wrap Program. Our dealership and agent partners have been asking for a program that is a true retention and sales tool,” said Jeremy Lindsey, Alpha Warranty’s COO.
The DriveEasy Limited Lifetime Powertrain Warranty is designed to set dealerships apart from their competition. The program provides powertrain coverage to customers on over 50 components for the life of their vehicle at no additional cost to the customer. Customers also will receive service email reminders and an account page on the DriveEasy website that allows them to view additional maintenance needs, vehicle specific recall information and exclusive coupons from their dealership.
“The DriveEasy Program gives dealers the chance to differentiate themselves from the competition which will drive more customers through their doors,” says Darin Ramos, VP of Business Development.
The DriveEasy Program is the retention tool that keeps customers coming back to the dealership’s service department for all of their maintenance and repair needs. DriveEasy helps dealerships build customers for life.
“The DriveEasy Program is the industry’s first lifetime program that is built in a way to ensure the customer has a great experience from the dealership while at the same time driving retention and profitability for the dealership,” says Lindsey. “This program allows our dealerships to stand out from the crowd, increase vehicle sales, increase service drive revenue, improve CSI, and improve customer retention.”
To complement the DriveEasy Limited Lifetime Powertrain Warranty is the DriveEasy Wrap Protection. As a VSC, the DriveEasy Wrap provides protection to the components not covered by the DriveEasy Limited Lifetime Powertrain Warranty. With industry leading coverage, the DriveEasy Wrap Protection provides comprehensive coverage for up to an additional 5 years and 100,000 miles. It also includes Roadside Assistance, Rental Coverage, and Day One coverage.
Alpha Warranty is built on innovation and bringing the right tools to the dealerships and agents who partner with them. Alpha Warranty is based in Salt Lake City, UT with VSC plans available in all 50 states.
For additional information about DriveEasy please visit www.DriveEasyWarranty.com or contact Darin Ramos at 1.800.662.5519 Ext. 217.